The purpose of this book is quite simple. It is to help American motorists get more pleasure out of recreational opportunities offered by their family cars.
It has been stated–this is probably more of a guess than a statistic–that Americans depend on their motor cars for 80 per cent of their outdoor recreation.
In any event, it can hardly be denied that over the past fifty years the automobile has given us an increasingly greater participation in outdoor activities.
It is a fact that nowadays every trout in America is in danger for its life.
This, then, is a tourist's-eye view of America outdoors, made up of selected articles which appeared during the past few years in the Ford Times and Lincoln-Mercury Times, periodicals which are distributed by Ford, Lincoln, and Mercury dealers as a courtesy to their neighbours and customers.
Modest in purpose, the book may perhaps suggest a concept which stands simple, clear, and understandable ina confused world–the concept of a young, vigorous people at play in a great land.
From "Ford Treasury of the Outdoors", published by Simon and Schuster, New York. Copyright 1952 by Ford Motor Company, Dearborn, Michigan.
*All of these images have been added to my Fishing Flickr set and my Charles Harper Flickr set.