J-E-L-L-O!

Sensing their target market, Jello ran an extensive ad campaign during the mid-fifties employing this pleasing children's storybook style.
I've managed to accumulate quite a raft of those ads and have added them to my Ads w/ 50's Storybook Styles Flickr set. A second group with a slightly different but still related theme will be added tomorrow.

Meanwhile, Drazen Kozjan enlightens us about another illustrator directly below...